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Bizcommunity

  • Why content marketers need to embrace AI
    Bizcommunity

    Why content marketers need to embrace AI

    Content marketers needn’t battle with artificial intelligence (AI). The advent of AI is inevitable. Instead, we should learn to embrace it. That might seem difficult for content marketers who’re terrified of losing their jobs…

    September 1, 2017
  • Bizcommunity

    Going viral: a digital marketing myth

    One of the biggest myths in digital marketing today, and my personal pet peeve, is the belief that you can purposefully create content with the intention of it going viral. The truth is there…

    June 2, 2016